What is Softr?

Softr is the leading AI platform for building business software and systems—including apps, databases, workflow automation, and forms—without code. It enables teams to build portals, internal tools, CRMs, dashboards, and more, tailored to their exact business logic.

At its core, Softr abstracts away the complexities of traditional software development, making it accessible to non-technical users. Start with AI prompting, then switch to visual editing at any time. Hosting, user management, security, and infrastructure are built in, so apps are ready for production use from day one.

Softr supports both native databases (Softr Databases) and real-time, two-way connections to 17+ external data sources like Airtable, Google Sheets, Notion, HubSpot, SQL databases, and more.

Who is Softr for?

Softr is designed for teams and businesses of all sizes that need custom business software without relying on developers or IT teams. It is particularly well-suited for:

1. Businesses of all sizes—from small teams to large enterprises—that want to replace spreadsheets, centralize data, and automate processes without long development cycles.

2. Internal teams across operations, marketing, sales, product, HR, finance, and customer success that need to build and maintain internal tools, dashboards, client portals, and CRMs with granular user access control and live data.

3. Agencies and consultants who create and manage custom solutions for clients and want to iterate quickly or hand off control to non-technical end users.

4. Freelancers and independent professionals who need secure, professional-grade software to manage clients, memberships, and other operational workflows.

With its focus on production-ready business software, Softr enables teams to move faster, automate core workflows, and evolve their systems over time—without being blocked by technical complexity.

Is Softr free?

Yes. Softr offers a generous free plan that allows users to get started without a credit card. The free plan includes published apps with up to 10 app users, 5,000 database records, and 500 AI credits, making it ideal for testing and validating ideas.

Paid plans start at $59/month for Basic, which adds features like custom code block and up to 20 app users. The Professional plan at $139/month (paid annually) supports up to 100 users and more advanced blocks, while the Business plan at $269/month (paid annually) is designed for agencies and companies building more complex apps with larger user bases. An Enterprise plan is also available with custom pricing for organizations requiring additional scale, security, or support.